The idea behind Estably

As we’ve followed the numerous emergence of digital asset managers and Robo advisors over the past few years, we quickly realized: digital investing is a great way to have assets managed in a straightforward and cost-effective way. We were also impressed by the transparency of most providers – no hidden fees, no fine print. A breath of fresh air in the financial industry.

Only in one aspect could none of the existing service providers convince us. Hardly any provider managed to achieve above-average returns with its investment strategy. In other words, you could just as well have invested your assets in a stock index (e.g. DAX) yourself and achieved the same returns as most providers (and saved yourself additional costs).

This is where we aim to stand out from the rest of the field. Since our launch in January 2020, we have been proving that a first-class digital investment can be above average in terms of returns, in addition to the benefits already mentioned.